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Studio tools 3 min read

Ad landing mode: a frictionless page for paid ads

Show ad clicks only your artwork, title and top 2 streaming services — nothing else competing for the tap.

Anyone can read this guide. The tool it covers is part of the Studio and Lifetime plans.

  1. 1

    Why a minimal page for ads

    • Someone tapping an ad already decided to listen. Email forms, merch and extra buttons add friction between the ad click and the stream.
    • Ad landing mode strips the page to artwork, title and your first two enabled services, so the next tap is a listen.

    Tip: Put your two best-converting services first in your link's service order — those are the two that show.

  2. 2

    Turn it on

    • Go to Dashboard → Smart Links, open the link, then open Studio tools → Ad landing mode.
    • Switch on Use ad landing mode and Save. Check the preview: only the top 2 services remain.

    Watch out: Ad landing mode changes the page for everyone who visits it. If you want a full page for bio traffic too, make a second smart link for the same release and use minimal mode on the ad one.

  3. 3

    Measure it

    • Use the tagged link from Studio tools → Running Paid Ads in your ads, then compare Paid ads vs organic tap rate in Insights.
    • A higher tap rate means the minimal page is working; a lower one means your ads may be reaching the wrong audience.

    Tip: Pair ad landing mode with an A/B split test to compare titles on ad traffic.