Getting started · 4 min read
Smart links vs link-in-bio: which do musicians need?
The difference between a music smart link and a link-in-bio page, and when an artist should use each.
Everyone can read this guide. Pre-release campaigns, fan email capture and insights need Pro or Lifetime.
- 01
What a link-in-bio page is
A link-in-bio page is one page that lists many links about you: your website, merch, tour dates, socials and latest music. It is built around the artist, not one release.
- 02
What a music smart link is
A smart link is one shareable address for a single song or album. Fans land on the release, pick their streaming service — Spotify, Apple Music, YouTube Music and more — and go straight to it.
Because it is focused on one release, it is the natural link for a release post, an ad or a pre-save campaign.
- 03
When to use each
Use a smart link whenever you promote a specific release, especially in ads, where one clear action usually works best.
Use a link-in-bio or artist page for your profile, where people want to explore everything. MelodyLane gives you both: a smart link per release and a public artist page.
- 04
Measure what fans do
With Pro or Lifetime, MelodyLane Insights shows visits, service taps and sign-ups live, so you can see which posts send fans. Taps are not confirmed plays or royalties.
Free includes unlimited smart links, so you can start today and upgrade when you want deeper insights.