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Studio tools 5 min read

How to automatically sync fan signups with Mailchimp, Klaviyo and Zapier

Send every new fan to your email tool the moment they sign up, using a fan webhook.

Anyone can read this guide. The tool it covers is part of the Studio and Lifetime plans.

  1. 1

    Get a webhook address

    • Zapier: create a Zap with the trigger Webhooks by Zapier → Catch Hook and copy the address.
    • Make: add a Custom webhook module and copy the address.
    • Klaviyo or Mailchimp: connect them through Zapier or Make in the next step.
  2. 2

    Save it in MelodyLane

    • Go to Dashboard → Settings (Your Handle) → Fan webhook.
    • Paste the https:// address and click Save webhook.
    • Click Send a test fan so your tool sees a sample signup.

    Tip: Each artist profile has its own webhook, so two artists can sync to two lists.

  3. 3

    Map the fields

    • In Zapier or Make, add an action like Mailchimp → Add/Update Subscriber or Klaviyo → Add Profile to List.
    • Map email to the email field. You can also use artist, smart_link.title and source.
  4. 4

    What gets sent

    • Every new fan signup on your smart links: email, consent, source, artist, the smart link and the time.
    • Fans who were already on the list for that link aren't sent twice.

    Watch out: Fans agreed to emails from you — keep honoring unsubscribes in your email tool.